I think an underrated feature of Twitter is your ability to curate lists of users.
Lists can be public or private. Some people use private lists (only accessible to the creator) to keep an eye on what their competition is doing, while some use public lists as helpful resources for followers... or to do this:
Lists allow you to see a certain segment of the Twitterverse at a time. For example, you could make a list of news sources to monitor happenings in your industry or you could subscribe to a list someone else has already made.
If you find that you follow a lot of accounts, you can use lists to make your Twitter world smaller. Create a list of people whose content you really care about seeing, like friends and colleagues.
If there are users you don’t want to publically follow, you can still see their posts in a private list. You might want to make a private list of competitors, followers that you like interacting with, or accounts having to do with your weird interests.
I want to maintain a good ratio of followers to follow-ees, so I can’t follow every tempting account I see. But with lists, I don’t have to!
Want to get started with lists? Here are the most popular ones, according to AdWeek.
Use lists to stay on top of everything in your world and make everyone wonder how you do it!
Aspiring Dog Parent